In this edition of WebRidesTV’s visit to the 2007 SEMA Show, we see the ever beautiful Lauren interviewing the owner of Borla Performance Industries, David Borla. David goes on to explain that the family-run business started as an exhaust manufacturer for Rolls Royce in 1978, but the products they offer are anything but a hoity-toity and limp wristed attempt at exhaust. Rather, their systems are world renowned for their high performance, as they are used in numerous automotive racing leagues, including trophy trucks, Porsche racing, and BMW racing teams.
Another important aspect of Borla’s company philosophy is delivering the best sound of all aftermarket exhaust producers. As we all know, a powerful sound must always accompany a powerful car, and the throaty, deep and intimidating sound will not only make your car sound better, but these exhausts will make your car perform better as well (they reckon a 7-10% increased horsepower and torque, as well as an improved gas mileage at cruising speeds).
Borla is a family run business committed to providing world-class exhaust products which surpass the expectations of their customers. To that end, their facility is complete with a state-of-the art test and development center where they are continually improving their manufacturing efficiency and standards. Borla has pioneered a variety of improvements in the design of performance exhaust systems, and their CEO Alex Borla currently holds several US patents for innovative exhaust system technology, and the company has won numerous "Best New Product" awards in the industry.